From time to time we at MeetApp host seminars about how to distribute information, engage your audience and encourage networking at your events and meetings. This past week we had a group of MeetApp users sit together and brainstorm ideas about how an event app can help ease, improve and enhance meetings. We got a bunch of fun and interesting ideas and tips, and of course we want to share them with you! So here are our top tips and tricks on how an event app can be used before, during and after your meetings and events.
Before
The more you can get your attendees engaged and using the app before the meeting, the more of them will show up prepared and engaged. This will increase your chances of the meeting being successful, improve your ROI and help you reach your goals.
Inform
- Send out tasks that will prepare your attendees for the meeting and inform them of any reading material and tasks that the attendee can do to prepare for the meeting. This can be anything from watching a video, read a PDF or answer a survey.
- Inform attendees of what the agenda looks like, where they can find any information they might need and let them know to turn on push notifications on their phone to make sure they don’t miss any live updates.
- Invite people through MeetApp Invite and gather information from your attendees on eg. special meal requests and other personal information (this will be automatically saved under “My Information” in the app). Inform people that they can find personal information like menu, plane tickets and which workshop group they are in under “My Information”.
- Segment your attendees into groups and send out specific information to specific groups.
Engage
- Get people excited with the help of a friendly competition – it should be something that helps you get your attendees working towards your event goals. For example, have your attendees fill out their profile, take a selfie and introduce themselves in the Activity feed – the person with the best presentation wins!
- Get attendees excited about the event by posting “behind the scenes” pictures from the setup of the event in the activity feed.
- Send out “before” surveys to get a better understanding of what your attendees are hoping to get out of your event.
- Excite attendees by sending out video greetings from the CEO, the organizer or your sponsors.
- Inform attendees of how gamification works and set up a competition to encourage attendees to play around in the app.
- Have a countdown to the event by using push notifications with “question of the day” or something similar, this engages your attendees and helps them get in the right mindset.
Network
- Use “confirmed email” to make it easier for attendees to network by populating the guestlist with active profiles – this will make it easier for attendees to start using all functions of the app, like chatting with each other before, during and after the event.
- Promote communication and networking between your attendees with the help of the Program feature.
- Encourage your attendees to look each other up and book meetings in advance – it is easy to chat in the app, mark other attendees as “favorites” and save others contact information in their phones.
During
Think about the goal of the meeting and create activities that help your attendees work towards that goal.
Inform
- Keep your attendees informed of last-minute changes with the help of push notifications.
- Get rid of paper – all the information your attendees need is in the app!
- Encourage your attendees to take notes in the app, that way they can easily go back and keep track of their thoughts. Inform them that they can also export and share their notes after the event.
- Link to material related to the topics brought up at the meeting.
Engage
- Evaluate topics and speakers, and collect feedback on your event.
- Send out real-time polling questions to your attendees to check their knowledge on a specific topic and to activate and engage them during a presentation or seminar (here you can find 50 tips on real-time polling questions you can ask)
- Let your attendees send in anonymous questions to the speaker – and then let the speaker pick which ones to shop on the big screen and answer in front of the audience.
- Show your attendees’ questions and feedback in the form of a bar graph or word cloud on a big screen to encourage discussion among your attendees.
- Send out upbeat push notifications about when seminars or workshops start, when and where the lunch is being served, a fun competition or info about post-event drinks and networking.
Network
- Start a mingle competition with the help of push notifications. Give incentives to network by sending out tasks like “Find a person you have a common interest with, look each other up in the participant list and save each other’s contact information to your phone.”
- Have networking competitions in the Activity feed: Ask your attendees to find a person they haven’t met before, take a photo together and post it with a “fun fact” about your new friend. Use gamification and incentivize by awarding more points for a posted picture than for other activities.
- Divide attendees into groups and have them do group activities and team building exercises – send out push notifications with quiz questions that each group get to answer together.
After
Extend your meeting with the help of an event app – gather information, Q&A’s, summaries and speaker presentations. Remind attendees of their “homework” and send out conference evaluations to find out what you can do to improve future meetings and events.